IN ZEE TV
Zee TV is an Indian Hindi language general entertainment pay television channel owned by Zee Entertainment Enterprises. It was launched on 1 October 1992, as the oldest privately owned Television channel in India.
In 1991, Li Ka-shing started his STAR satellite television network. At the end of the year, Subhash Chandra of the Essel Group finished a round of negotiations with HutchVision, after a series of rejections, and the condition that Chandra would pay US$5 million a year for the satellite transponder. Li signed the deal in India a few months later and approached interested companies, but nobody was interested in paying the transponder fees. Chandra was the last possible man to sign the contract, by gathering money from his non-resident Indian friends and in the creation of a holding company for the channel, Asia Today.