Sixx

Sixx is German entertainment television network owned by ProSiebenSat.1 Media. The channel broadcasts entertainment, reality-shows, series and talk-shows programmings for women. On November 2009, ProSiebenSat.1 Media announced the new women’s channel Fem-TV; In early February 2010, the name was changed to Sixx. The name change Sixx should be established in analogy to Das Erste, ZDF, the third programs and ProSieben as the sixth station on the remote control. A similar approach had already been followed by Das Vierte. Sixx served according to own data to the research of new advertising concepts, since it usual advertising breaks between the television formats did not exist at first. Since 2012, the station also works with commercial breaks, increasingly between 18 and 21 clock. Since the beginning of broadcast serve as a testimonial of the station white chickens, which should reflect the main target group, the women. The title tune was initially Satellite by Lena Meyer-Landrut. In the new concept, which went on air in May 2011, Julian Perretta now contributes the song Wonder Why.